Menthol is finally done playing film festivals and we’re in the clear to release online. It’s been a long road getting to this point, navigating various distribution strategies and seeing what we can implement with a $0 marketing spend. Menthol will finally enjoy its online release today, August 4th through Vimeo on Demand and Reelhouse. To whet your appetite for the film, here’s the next installment in the Behind the Story interview series and some words on what we’ve learned. (more…)
